Show the problem getting solved. Skip the menu tour.
A demo run order built from what the buyer told you: a recap, three moments mapped to their problems, live data, planned questions, and a close.
A feature tour hands the buyer a pile of buttons and asks them to work out which matters. Most will not. The demo ends, the buyer says 'looks great,' and nothing happens because nothing was tied to their situation.
Demo Structure starts with a recap the buyer can correct, then limits you to three moments, each mapped to a problem they named, ordered by pain. It specifies what live data to prepare, where to check in, what to hold until the end, and how to close with a dated next step.
What it produces.
- →A three-sentence recap to open the demo
- →Three problem-led moments in order of pain, with bridges
- →A prep list for the buyer's own data
- →Check-in questions and a closing line with a next step
- ✦Founders giving their own product demos
- ✦Sales engineers whose demos drift into tours
- ✦Consultants who need to show a service, not just describe it
- →demo-structure.zip: a native Claude Skill. Upload to Settings → Skills in Claude, or unzip to
~/.claude/skills/ - →demo-structure-skill.md: plain markdown. Works in ChatGPT Custom GPTs, Gemini, Claude Projects, agent system prompts, anywhere
- →A README inside the zip with install steps for Claude, ChatGPT, and Gemini
No subscription · free updates within v1.x
Works as a Claude Skill (.zip) and as a plain .md for ChatGPT, Gemini & every LLM
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Before you buy.
How is this different from just asking Claude directly?
Asked cold, Claude outlines a generic demo flow. This builds the run order from the specific problems your buyer named, cuts anything that does not map to one, and tells you what to set up beforehand.
How is this different from a Tool?
Playbooks are systematically produced to a fixed template and priced accordingly ($12.99). Tools are hand-built, one at a time, and go deeper ($39 to $199). A Playbook gives you a reliable method for routine work; a Tool is for when the judgment matters more than the format.
Will this work with ChatGPT, Gemini, and other LLMs?
Yes. You get a native Claude Skill (.zip) that auto-invokes in Claude, plus a plain .md you can paste into a ChatGPT Custom GPT, a Gemini system prompt, or any LLM. The procedure travels with the file.
Can I share this with my team?
It's licensed for your own personal and professional use. The output it produces is yours to circulate. To put the Playbook itself in the hands of a whole team, email hello@authority.md about team licensing.
What if it doesn't work for me?
If the file hasn't been delivered, or arrives defective or empty, we refund in full: see our refund policy.