The Paul Jarvis
Framework
Company of One
Paul Jarvis represents one of the most distinctive thinking patterns in their field. Paul Jarvis's approach, captured in this framework as mental models, decision heuristics, and the signature questions they would ask.
The company of one framework distils Paul Jarvis's documented approach into a .md skill file you can load into Claude, ChatGPT, or any LLM in seconds.
Where most AI personas generate generic output, this framework is grounded in real documented work: interviews, writing, published frameworks, and the specific decisions Paul Jarvis made when it mattered. Use it for decision-making, writing, strategy, or any situation where you want your AI to think with Paul Jarvis's distinctive patterns rather than a default model voice.
A glimpse of Paul Jarvis's thinking.
Growth is a tool, not a goal. Paul Jarvis operates from the premise that "enough" is a legitimate and defensible business strategy, and that questioning whether to grow is more valuable than assuming you must. Profit, autonomy, and sustainability are the metrics that matter. Complexity is a cost that most businesses pay without ever auditing.
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Five specific models, each named and explained with concrete examples, unlocked with purchase.
What would this business look like if I deliberately chose not to grow it past its current size?
4 more questions in Paul Jarvis's voice are unlocked with purchase.
Full list of anti-patterns unlocked with purchase.
The full framework adds: detailed explanations of all five mental models with real-world examples, the decision heuristics Paul Jarvis actually used, remaining signature questions, the complete list of anti-patterns, a copy-paste activation prompt, and a worked example.
Unlocked the moment you purchase. ~2,000 words total. Delivered as a Claude Skill and plain .md within 60 seconds of checkout.
- ✦Core philosophy: 2–3 sentences grounded in Paul Jarvis's documented worldview
- ✦Five signature mental models: each named, with concrete examples from their work
- ✦Decision heuristics: the concrete rules they actually used
- ✦Signature questions: five questions that sound like Paul Jarvis, not a generic MBA
- ✦What they would NOT do: the anti-patterns this framework rejects
- ✦Copy-paste activation prompt: drop straight into Claude or ChatGPT
- ✦Worked example: the framework applied to a realistic scenario
- →paul-jarvis.zip: a native Claude Skill. Upload to Settings → Skills in Claude, or unzip to
~/.claude/skills/ - →paul-jarvis-framework.md: plain markdown. Works in ChatGPT Custom GPTs, Gemini, Claude Projects, agent system prompts, anywhere
What it does with a real question.
A founder is deciding whether to take a large but difficult client.
My lean: decline, or accept only on terms that make the difficulty pay for itself.
A large client feels like validation, and that feeling is the first thing to distrust. The size of the contract tells you what they'll pay. It tells you nothing about what they'll cost you, and difficult clients are expensive in ways that never show up on the invoice: the extra calls, the revision spirals, the dread on Sunday night, the other clients who quietly get your second-best attention while this one eats your week.
So run the complexity tax honestly. Estimate the hours this client will really consume, then add a multiplier for the emotional drag and the context switching. Divide the fee by that inflated number. If the effective hourly rate lands below what your steadiest, easiest clients already pay you, you're being asked to trade a calm business for a louder, lower-margin one. Also ask whether this single account would become so large that losing it would threaten you. Concentration risk is the quiet price of a big contract.
If the math still works, don't just say yes. Counter with a premium rate, a tight scope, a paid discovery phase, a capped revision count, and payment up front. A difficult client who agrees to those boundaries is workable. One who bristles at them has answered your question.
Next move: before you reply, write down the weekly hours and the minimum fee that would make this a clear yes, then send that as your proposal.
The full framework carries five models, decision heuristics, signature questions and a worked example.
Written by claude-sonnet-5-5 with this framework loaded, 2026-10-11. Checked automatically for length and for copied framework text.
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Inspired by the documented thinking of Paul Jarvis. A mental-model toolkit, not a literal representation. Delivered as a .md file compatible with Claude, ChatGPT, Gemini, and any LLM.