A full landing page draft, written in the order your visitor asks their questions.
Landing page copy from one offer and one visitor: headline, sections, proof slots, and a single call to action.
Most first drafts of a landing page talk about the product. The visitor wanted to know if it was for them, whether it would work, and what it costs, and left when the page stopped answering. Founders then tweak the headline for a week and never fix the structure.
Landing Page Copy starts with who is arriving and what they doubt. It drafts the headline, the section order, and each section in turn, marks every spot where proof is still missing, and finishes with a read-through as the visitor to cut what they never asked.
What it produces.
- →A headline and subhead a stranger can understand on their own
- →Section-by-section copy in a deliberate order
- →A list of the visitor's doubts, each one answered on the page
- →One call to action, repeated at top and bottom, with a worry-reducing line beneath it
- ✦Founders putting a new offer in front of strangers
- ✦Freelancers who need a page for a service or a product
- ✦Marketers building a campaign page for a known traffic source
This Playbook writes a page from a blank sheet. It does not diagnose a live page, and it does not assess your traffic. The Landing Page Teardown Tool does that: it critiques the page against the visitor it actually got and names the single change to make first. Landing Page Copy does not include that critique.
See the Landing Page Teardown Tool ($79) →- →landing-page-copy.zip: a native Claude Skill. Upload to Settings → Skills in Claude, or unzip to
~/.claude/skills/ - →landing-page-copy-skill.md: plain markdown. Works in ChatGPT Custom GPTs, Gemini, Claude Projects, agent system prompts, anywhere
- →A README inside the zip with install steps for Claude, ChatGPT, and Gemini
No subscription · free updates within v1.x
Works as a Claude Skill (.zip) and as a plain .md for ChatGPT, Gemini & every LLM
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Before you buy.
How is this different from just asking Claude directly?
Asked cold, Claude writes a polished page that describes your product from your side. This works from one visitor and their doubts, orders the sections around their questions, flags missing proof instead of making it up, and checks the finished page by reading it as the visitor.
How is this different from a Tool?
Playbooks are systematically produced to a fixed template and priced accordingly ($12.99). Tools are hand-built, one at a time, and go deeper ($39 to $199). A Playbook gives you a reliable method for routine work; a Tool is for when the judgment matters more than the format. This Playbook writes a page from a blank sheet. It does not diagnose a live page, and it does not assess your traffic. The Landing Page Teardown Tool does that: it critiques the page against the visitor it actually got and names the single change to make first. Landing Page Copy does not include that critique.
Will this work with ChatGPT, Gemini, and other LLMs?
Yes. You get a native Claude Skill (.zip) that auto-invokes in Claude, plus a plain .md you can paste into a ChatGPT Custom GPT, a Gemini system prompt, or any LLM. The procedure travels with the file.
Can I share this with my team?
It's licensed for your own personal and professional use. The output it produces is yours to circulate. To put the Playbook itself in the hands of a whole team, email hello@authority.md about team licensing.
What if it doesn't work for me?
If the file hasn't been delivered, or arrives defective or empty, we refund in full: see our refund policy.